Force3D: New Name of Old Acquaintance
Force3D is a new brand on the graphics hardware market but it is not a newcomer’s name. Established in early 2007, Force3D Limited belongs to the Hong Kong-based ASK Technology which also owns InnoVision Multimedia, the renowned supplier of multimedia PC components.
The name of ASK Technology itself is not widely popular because the company had been focused on promoting its InnoVision Multimedia and Inno3D products. But considering the tough competition on the market of GeForce based cards, they decided to create a new brand for selling Radeon based products.
Early Force3D Radeon HD 4800 will be produced at contracted facilities under AMD/ATI’s control, but then the production will be moved to the same facilities that are currently turning out Inno3D products.
ASK Technology that has been manufacturing computer hardware for almost 20 years, is not very well-known, because they put all their effort in promoting InnoVision Multimedia andInno3D brands. However, once competition in the Nvidia based graphics cards segment became so severe, they decided to introduce a new brand that will be used for ATI Radeon based solutions.
The first Force3D Radeon HD 4800 graphics accelerators will be manufactured by a third-party under AMD/ATI supervision. However, we can soon expect them to transfer production to the same lines where they make Inno3D products today.
ASK Technology currently has 500-800 employees. The company own a lot of SMT lines in Shenzhen, China.