What AMD should be careful is that using the Athlon XP/FX name for their low
end products will de-value the brand name. At the end of the day it more about
the consumer perspective than the product itself. If people think the Althon Xp/FX
is for cheap computers, people looking for high-end machines won't buy it.

AMD needs to stick with the "Catchie" names --- Clawhammer, Thunderbird, etc.

It goes better for bragging - I have 4gig Necksnapper in my machine!

Its unfortunate indeed!