Well, the TDP number is written on every 65W and lower wattage part.
As for does not reveal in the designation claim.
Also 65W parts are labeled like 4200+ EE.
However I would consired the huge sticked on the box the most simple and understandable way for consumers.

That last paragraph is incorrect.
A chip that begins with ADO is a 65W part.
Normal parts are ADA

AMD has been "raising" not "rising" the performance of the processors.