Intel will rename its Celeron chips produced using 90nm process technology launching this June. The main idea of the action is to help customers to distinguish between various value chips.

All Celeron processors with Prescott core inside in LGA775, mPGA478 or other form-factors will be branded as Intel Celeron D. Previously Intel has never used any additional numbers of letters in the branding of value chips. All Celeron processors, including the first Celeron 266MHz chip based on Klamath1 core and the latest Celeron 2.80GHz based on Northwood core, carried the same brand-name that does not indicate the products’ micro-architecture.

Intel Celeron D processors will have 256KB of level-two cache, twice the size of current Celeron ships, and 533MHz Quad Pumped Bus, a 33% improvement over 0.13 micron value chips from the Santa Clara, California-based chipmaker. Besides, the new Celeron CPUs also sport SSE3 technology found in Pentium 4 “Prescott”. The chips will not have Hyper-Threading technology enabled, though.

Official comments on the story from Intel Corp. are not available.