As the launch of Intel Core 2 processors nears, positions of Advanced Micro Devices on the market of high-performance desktop processors become weaker, as the code-named
In order to maintain its market share on the desktop market AMD needs to offer customers higher-performance processors as well as affordable offerings, but while cranking up the clock-speed may not be easy, release of a lower-end chip is certainly a straightforward decision: many people would like to have a popular AMD Athlon 64 X2 processor with two processing engines, but few can now afford it now, when the slowest X2 chip costs $303 in 1000-unit quantities.
AMD plans to accelerate the release of the AMD Athlon 64 X2 3600+ processor and start to sell it in the Q3 2006, not in the fourth quarter as originally reported, a news-story by HKEPC web-site claims. The new AMD Athlon 64 X2 processor will run at 2.00GHz and will contain 512KB of level-two (L2) cache (256KB per core), while being made for the AM2 form-factor and supporting dual-channel DDR2 memory.
Even now Intel is pretty aggressive with the pricing of its Intel Pentium D central processing units (CPUs), which pressures AMD’s margins. But after the 23rd of July the pressure will be eve fiercer. Intel is planning, according to earlier reports, a price slash on 23rd of July, Intel will reportedly decrease the pricing of Intel Pentium D 960, 950, 945, 940 and 820 to $316, $224, $163, $183, $133 and $113, respectively. Meanwhile, its Pentium D 805 will cost only $93, starting from that date.
On July 27 Intel plans to formally launch its new Core 2 Duo E6700, E6600, E6400 and E6300 chips for desktops, which are going to cost $530, $316, $224 and $183 in 1000-unit quantities, respectively. In addition the company will release Core 2 Extreme X6800 processor for gamers and performance enthusiasts for $999 in 1000-unit quantities. The release of the Conroe CPUs will trigger price-slashes from AMD as well, but in addition to them, the company seems to plan broadening of the X2 lineup too.
AMD did not comment on the news-story.