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Message is clear the AMD has failed.
[Posted by: Dr. Peace 
| Date: 08/07/06 02:48:09 PM]
| Date: 08/07/06 02:48:09 PM]UPDATE: The numbers of processors to be shipped are attributed to desktop and laptop processors with correction of the targeted market share number.
Advanced Micro Devices, the world’s second largest maker of x86 microprocessors, has reportedly notified its partners that it plans to ship 45.5 million of desktop central processing units (CPUs) this year.
So far AMD shipped 10 million and 9.5 million of desktop microprocessors in Q1 2006 and Q2 2006, respectively, claims DigiTimes web-site. The company reportedly plans to supply another 26 million of desktop x86 chips in the second half of the year, about which it supposedly informed its partners among mainboard makers and asked them “to order more desktop CPUs”. According to information published earlier, AMD planned to ship 12 million processors for notebooks in 2006.
Citing unnamed market research firm, the web-site reports that the total available market of desktop microprocessors in 2006 will reach 141 million. According to IDC, there will be 230.2 million of computers – desktops, laptops and x86 servers – shipped in 2006, which means that if every computer has one microprocessor [which is not true, as servers usually employ two or even four chips], AMD is aiming to ship over 25% of all the world’s central processing units.
Advanced Micro Devices has chances to meet its targets, as usually chipmakers sell more microprocessors in the second half of the year. However, this time of the year AMD will have to compete against Intel Corp.’s Core 2 chips, which are much stronger rivals than Intel Pentium D or Intel Pentium 4 microprocessors with which AMD had to fight in the first half of the year.
In the second quarter of 2006 Advanced Micro Devices shipped 22% of microprocessors for desktops, notebooks and servers, while Intel Corp. commanded 73% of CPU shipments, according to data by Mercury Research. 22% is the highest market share AMD has ever achieved, previous all-time-high stood at 21.8% in Q2 2001. If the published figures are correct, then companies like Via Technologies and Transmeta Corp. supplied no less than 6% of the world’s x86 microprocessors during the Q2 2006, a significant number for both.
