Recovery of Personal Computer Industry On The Way – Chief Executive of AMD

by Anton Shilov
09/09/2009 | 11:15 PM

Chief executive officer of Advanced Micro Devices said that the company’s customers are signaling increases in spending. The news correlates with the claims made by chief exec of AMD’s main rival Intel Corp., who also expects increases in spending on personal computers as a result of Microsoft Windows 7 operating system launch.

 “We’re encouraged by the way the market is moving forward. We’re getting a more positive world view from our customers,” said Dirk Meyer, chief executive officer and president of AMD at Citi Investment Global Technology Conference, reports eWeek web-site.

The head of AMD sees numerous opportunities for the company to grow its revenues in late 2009 and into 2010:

• New-generation ultra-low voltage platform for slim notebooks code-named Congo, which will feature dual-core microprocessors and DirectX 10-class graphics;
• Six-core AMD Opteron “Istanbul” processor, which is gaining popularity, according to Mr. Meyer;
• Next-generation server platform based on twelve-core AMD Opteron “Magny-Cours” processors, which are due out in Q1 2010 and will require AMD’s own core-logic, something that automatically increases AMD’s revenue stream, as well DDR3 memory, new platforms and so on;
• Next-generation ATI Radeon HD 5000-series graphics lineup for desktop and mobile computers, which support DirectX 11 application programming interface and which are going to be the only DX11-compliant graphics processing units  on the market for a while, which will allow AMD to sell its code-named Evergreen graphics cards at a premium.
• In addition, Mr. Meyer sees business opportunities for AMD in high-performance desktops as well as performance mainstream systems. It is noteworthy, that, at least, according to the media report, AMD’s chief exec did not outline any plans for the speed-boost of AMD Phenom II X4 lineup or the introduction of AMD Phenom II X6 code-named “Thuban”.

Earlier this month Paul Otellini, chief executive officer of Intel, said he would expect enterprises and consumers to increase their spending on personal computers due to the release of Microsoft Windows 7 operating system in late October ’09 as well as aging PC float of enterprises.