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CORRECTION: Removing Tul's name from the story as JV Logic Inc., the owner of PowerColor and Zogis brands in the U.S., said Tul Corp. has no relation to the initiative.

JV Logic, the company mostly known for its PowerColor and Zogis trademarks and a leading supplier of graphics cards, said on Tuesday that it would donate portion of its sales in North America in October to the Lance Armstrong Foundation in order to help fighting cancer. Additionally, PowerColor and Zogis will be including Livestrong Wristbands with select products for a limited time at participating online retailers.

“Cancer affects all of us regardless of age, gender or social status. With more than 10-millon Americans affected by this disease, chances are that someone you know or met is battling, has battled or will battle cancer. PowerColor wholeheartedly supports the Lance Armstrong Foundation in their efforts on finding a cure. We must continue to support those who are on the font lines of this fight until humanity is rid of this disease,” said Jeremy Chang, PowerColor president.

PowerColor is a leading supplier of graphics cards based on ATI Radeon graphics processing units. The PowerColor product lineup includes the highest-end offerings, such as ATI Radeon HD 2900 XT 1GB GDDR4 products, as well as affordable options, such as ATI Radeon HD 2400-series.

PowerColor, while being a leading popular global brand for PC graphics cards for more than a decade and has been supporting charitable funds worldwide since its inception.

Zogis is a relatively new trademark under which JV Logic supplies a broad range of Nvidia GeForce-based solutions.

Founded in 1997, The Lance Armstrong Foundation was formed by professional cyclist Lance Armstrong soon after his successful personal battle with testicular cancer. The foundation has been successful in raising cancer awareness as well as money towards cancer research and care.

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