Nvidia May Introduce GeForce GTX 700-Series Line in May – Market Rumours

Nvidia Reportedly Plans to Introduce New Product Lineup Based on Old Chips

by Anton Shilov
04/23/2013 | 08:03 PM

It looks like neither AMD nor its arch-rival Nvidia Corp. actually plan to release a new generation of chips based on their GCN and Kepler architectures. However, it does not mean that they are not going to introduce new products or even product families based on existing graphics processors. According to market rumours, Nvidia preps GeForce GTX 700-series family powered by existing graphics processors.


Nvidia GeForce GTX 700 family will initially consist of at least three models: GTX 780, GTX 770 and GTX 760 Ti, reports the Bright Side of News web-site. The GeForce GTX 780 will be based on GK110 graphics processor with 2496 stream processors as well as 5GB of GDDR5 memory, which will offer about 30% higher performance than the model GTX 680. The GeForce GTX 770 and 760 Ti will be powered by GK104 with different configurations that should offer 20% - 30% performance boost compared to the models GTX 770 and 660 Ti, respectively.

As it appears, the GeForce GTX 780 will be a cut-down version of the GeForce GTX Titan and will utilize GK110 chip that contains 7.1 billion of transistors and is 561mm2 large, whereas models GTX 770 and GTX 760 Ti will resemble GTX 680 and GTX 670 powered by GK104 graphics processing unit.

The new GeForce GTX 700-series graphics cards will be formally unveiled in late March or early June, but currently it is unclear when all of the new solutions are set to become available. What is more or less clear is that pricing of the models will be comparable to their today’s counterparts (e.g., GTX 780 will cost between $499 and $599).

Traditionally, both Advanced Micro Devices and Nvidia offered two generation of chips based on essentially the same architecture. However, starting from AMD GCN [graphics core next] and Nvidia Kepler, the two companies decided not to release boosted versions of the first-gen chips, but to sell the initial GPUs for two years and then introduce next-gen AMD GCN/Volcanic Islands and Nvidia Maxwell in late 2013 – first half of 2014 timeframe.

Nvidia did not comment on the news-story.