News
 

Bookmark and Share

(0) 

Perhaps, companies like Intel Corp. and Via Technologies pin a lot of hopes on mobile Internet devices (MIDs) that are built to allow Internet access on the first place, but a recent survey of customers in the U.S. shows that the majority still prefers smartphones over relatively bulky MIDs.

As categories of mobile devices converge, there are four primary types of productivity tools – the ultra-mobile PC (UMPC), the mobile Internet device (MID), smartphones, and smartphones with mobile companions (like Palm Foleo or Nokia N810). The clear winner in survey of U.S. consumers by In-Stat market research company is the smartphone, either alone or with a mobile companion. Nearly 50% of respondents chose the benefits and capabilities associated with smartphones, whereas fewer than 10% indicated a preference for the capabilities of MIDs.

It is interesting to note that about 25% of users like the idea of the ultra-mobile PC, as long as it does not involve sacrificing the capabilities of a full-function laptop. Meanwhile, those showing an interest in MIDs were unclear about how they would use these devices or where to buy them.

“Helping the smartphone’s chances for success are the established and successful channels of distribution and the fact that the actual pricing of this solution is somewhat less than end-user expectations. That smartphones are established as a valuable solution today makes the sales process easier than for the other mobile device options,” says Bill Hughes, an In-Stat analyst.

The main objection for non-users of mobile data technology in general, and smartphones in particular, is that users are skeptical of the benefits of mobile data and view it as a “luxury.” At the same time, they tend to overestimate the actual cost of smartphones. Moreover, many employees expect to purchase these devices for themselves, rather than their employer supply these productivity tools.

The research firm has found that mobile companions for smartphones are also popular, but users have unrealistically low expectations for pricing.

Discussion

Comments currently: 0

Add your Comment




Related news

Latest News

Thursday, May 23, 2013

3:40 pm | Nvidia Unveils GeForce GTX 780: GK110-Based Consumer Solution for $649. Nvidia’s Cut Down Titan LE Becomes GeForce GTX 780

Wednesday, May 22, 2013

11:59 pm | Be Quiet: All Current Power Supplies Are Ready for Core i “Haswell”. Be Quiet Claims Top-to-Bottom Compatibility of PSUs with New Intel Chips

11:51 pm | OCZ Partners With Netgear to Deliver Flash-Based Data Center Storage in a Box Functionality to SMBs. Leading OCZ Enterprise-Class Deneva 2 SSDs Now Qualified on Netgear's ReadyDATA 516 NAS Device

11:07 pm | Half of the World’s Population Will Be Covered by 4G/LTE Networks by 2018 - Research. More Than 1 in 2 People Will Be Covered by 4G/LTE-FDD by 2018

9:38 pm | Sony Starts Manufacturing of PlayStation 3 in Brazil. Sony Begins to Make PS3 Game Consoles in Latin America

9:11 pm | Nvidia Grid Unleashes Graphics for Virtualized Desktops. Nvidia and Citrix Commercializes Grid Technology for Virtualized Desktops

8:57 pm | MIT Scientists Mix Graphene with Hexagonal Boron Nitride to Create New Material for Computer Chips. Researchers Create New Material for Semiconductors

8:43 pm | Intel Can Enable a Successful $200 PC in the Age of the Media Tablet – Analysts. Market Observers Mull Viability of $200 PCs on Current Market

8:09 pm | Microsoft Not Worried About Xbox One’s Lack of Backwards Compatibility, Vows Big Xbox 360 Announcement at E3. Microsoft Believes Xbox One Will Not Require Games of Xbox 360

7:52 pm | Asrock’s A-Style Mainboards Set to Be Waterproof. Asrock’s New Intel 8-Series Mainboards to Feature Conformal Coating

7:35 pm | Nvidia Announces PhysX and APEX Support for Microsoft Xbox One. Microsoft Xbox One Games to Use PhysX and APEX