News
 

Bookmark and Share

(0) 

With the release of Asus Eee Top all-in-one personal computer many market observers expressed concerns that the device will impact sales of Asustek’s own Eee Box nettop as well as mainboards. While Asustek Computer admits that the system will have an impact on the market, it claims that the device will mostly affect sales of PCs and mainboards by second-tier vendors.

Speaking at a press conference in Taipei, Taiwan, Jonney Shin, the chairman of Asustek Computer, stressed that market positioning of Asus Eee Box and Asus Eee Top is completely different and that they hardly compete against each other, reports DigiTimes web-site. This may sound logical as despite of the fact that performance of both Eee PCs seems be equal, the Eee Top is designed completely differently than the Eee Box and customers seeking for one would not choose another. However, since a lot of end-users are unsure about their demands, there still may be competition between the two low-cost PC options.

Asus Eee Top all-in-one desktop (model ETP1602-WT-X0010) is based on Intel Atom processor N270 (1.60GHz) and Intel 945 GSE core-logic with built-in graphics core. The novelty sports 1GB of DDR2 memory, 160GB hard disk drive, Gigabit Ethernet controller, Wi-Fi 802.11b/g/n controller, built-in audio, 1.3MP webcam and so on. The system is equipped with 15.6” touch-sensitive screen with 16:10 aspect ratio. Even though the Asus Eee all-in-one desktop has touch-sensitive screen, it still comes bundled with keyboard and mouse.

The Eee Box is based on single-core Intel Atom processor, has 160GB hard drive and does not have optical drive, but it features 4-in-1 card reader, Wi-Fi 802.11n controller and, most importantly, Windows XP Home operating system.

Since the Asus Eee Top is aimed at consumers looking forward working out-of-box system, it naturally competes against inexpensive desktops made by local vendors and impacts sales of affordable mainboards made by rivals of Asustek Computer and does not impact own-brand business of the company, according to Mr. Shih. It should be noted that it naturally affects sales of Asrock-branded inexpensive mainboards that are made by Asustek’s subsidiaries.

Tags: ASUS, Eee, Intel

Discussion

Comments currently: 0

Add your Comment




Related news

Latest News

Thursday, November 6, 2014

6:48 am | LG’s Unique Ultra-Wide Curved 34” Display Finally Hits the Market. LG 34UC97 Available in the U.S. and the U.K.

Wednesday, October 8, 2014

8:52 pm | Lisa Su Appointed as New CEO of Advanced Micro Devices. Rory Read Steps Down, Lisa Su Becomes New CEO of AMD

Thursday, August 28, 2014

12:22 pm | AMD Has No Plans to Reconsider Recommended Prices of Radeon R9 Graphics Cards. AMD Will Not Lower Recommended Prices of Radeon R9 Graphics Solutions

Wednesday, August 27, 2014

9:09 pm | Samsung Begins to Produce 2.13GHz 64GB DDR4 Memory Modules. Samsung Uses TSV DRAMs for 64GB DDR4 RDIMMs

Tuesday, August 26, 2014

6:41 pm | AMD Quietly Reveals Third Iteration of GCN Architecture with Tonga GPU. AMD Unleashes Radeon R9 285 Graphics Cards, Tonga GPU, GCN 1.2 Architecture