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According to the latest research from Strategy Analytics, global Microsoft smartphone shipments grew 36% sequentially to reach 2.7 million units in the fourth quarter of 2011. Nokia captured top position as the world’s number one Microsoft smartphone vendor in just one quarter.

“Global smartphone shipments using the Microsoft operating system grew 36% sequentially to reach 2.7 million units in Q4 2011. Microsoft smartphone shipments remain tiny, but they are showing tentative signs of growth," said Alex Spektor, associate director at Strategy Analytics.

Nokia overtook HTC and others to become the world’s largest Microsoft smartphone vendor with 33 percent market share. Nokia’s global Microsoft smartphone shipments hit 0.9 million units, as distribution of its Lumia family expanded across numerous countries and operator, according to SA.

“An expanded portfolio of Windows Phone 7 models such as the Lumia 800, an increased retail presence and highly visible marketing campaigns across several European and Asian countries drove Nokia’s growth. Nokia is by no means out of the woods yet, and it is still on a long road to recovery, but capturing top spot in the Microsoft smartphone ecosystem is an encouraging baby-step forward for the company,” said Neil Mawston, executive director at Strategy Analytics.

Mokia’s Microsoft smartphone growth during the quarter was achieved partly by capturing market share from HTC, SA claims. This is a challenging development for HTC because it is also losing ground to Samsung in the Android segment. Therefore, HTC is now at risk of being caught in a pincer movement between two giants of Samsung in Android and Nokia in Microsoft, and HTC must move with urgency to address the problem, believes Tom Kang, a director at Strategy Analytics.

Tags: Nokia, Microsoft, Windows Phone, Lumia, 4G, LTE

Discussion

Comments currently: 9
Discussion started: 02/24/12 12:33:52 PM
Latest comment: 02/29/12 10:14:11 AM
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1. 
To put those percentage numbers in perspective:

Windows phones had a grand total of 1.4% market share in 2011, after a yearly growth rate of (tadaaaaa) NEGATIVE 43.3%! Nokia improved their market share by simply not sinking like its competitors.

...all in all, a pretty misleading article!

See http://mobithinking.com/m...tools/latest-mobile-stats .


micro$ is the ultimate "me too" company, with no inventive thinking at all, and I'm sorry to see the otherwise worthy Nokia to have joined them. They'll probably sink together in the mobile market, or at best, struggle to keep afloat like e.g bing is doing. m$ deserves that, but Nokia would have deserved better.
2 2 [Posted by: sanity  | Date: 02/24/12 12:33:52 PM]
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- collapse thread

 
A bit harsh on your assessment of that company, aren't you? They have invented a few things along the way, and copied a few just like everyone. That is the collective power of knowledge, isn't it (without getting into the topic of patents)?
2 0 [Posted by: gamoniac  | Date: 02/24/12 01:33:10 PM]
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Well, let me put it this way. I can't remember a single significant achievement that m$ did first.

If they ever did something which others later ended up using, that was solely because it became popular. But as we all know they grew big and popular not through excellence but bullying business behavior.

A classic example is the FAT file system. A 12-year-old could have designed it. There is absolutely nothing good about it; the only thing going for it is ubiquity.

Now companies like HTC pay more to m$ for their alleged "intellectual property" in Android phones than for the license for the Windows phones. What a load of bull$. Is that what we need, paying m$ for more of their cr@p, inflating such a talentless company even further?

If the m$ products were so good (not popular, but well made and original), how come half the IT industry live off fixing their $hit? Imagine all those IT security and malware and virus scanner and windows fixer and similar companies, and all talent in them actually doing something new and valuable, instead of fixing the biggest problem in the IT world, this sorry excuse of an operating system called windows?

I may be harsh, yes But that's because I'm stuck fixing and battling with their $hit every day on my company computer -- just to be able to do my actual job!

</end rant>
2 1 [Posted by: sanity  | Date: 02/24/12 02:14:35 PM]
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Bottom line, I hate the prospect of seeing more m$ crap in any other place, like phones. Windows mobile is waning which is a good thing. The last thing the world needs is another windows experience on new devices.
0 1 [Posted by: sanity  | Date: 02/24/12 02:15:38 PM]
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Having tried latest generation iPhones, Windows phones, and Android devices, frankly, I think the Windows phones are the best, and the Androids are by far the worst. This is coming from a guy who was a hardcore Android supporter early on, who still loves Google as a company, and who is an avid supporter of open source.

However, after seeing the complete lack of quality control at all but a couple of small Android manufacturers, security holes in the backend that have been known about and had potential fixes for not actually fixed for -- literally -- years, and after having used an Android device and dealt with the constant crashes, slowdowns, and so forth...I am going to say that the Windows phones are, in reality, significantly nicer. I imagine that with Nokia making them, that situation will improve even further. As a rule, they are stable, fast, and provide a consistent user experience from device to device. However, Microsoft's consumer perception as a copycat company with poor quality, buggy software is preventing those devices from really being appreciated.
0 0 [Posted by: Laereom  | Date: 02/29/12 09:30:38 AM]
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Having tried latest generation iPhones, Windows phones, and Android devices, frankly, I think the Windows phones are the best, and the Androids are by far the worst. This is coming from a guy who was a hardcore Android supporter early on, who still loves Google as a company, and who is an avid supporter of open source.

However, after seeing the complete lack of quality control at all but a couple of small Android manufacturers, security holes in the backend that have been known about and had potential fixes for not actually fixed for -- literally -- years, and after having used an Android device and dealt with the constant crashes, slowdowns, and so forth...I am going to say that the Windows phones are, in reality, significantly nicer. I imagine that with Nokia making them, that situation will improve even further. As a rule, they are stable, fast, and provide a consistent user experience from device to device. However, Microsoft's consumer perception as a copycat company with poor quality, buggy software is preventing those devices from really being appreciated.
0 0 [Posted by: Laereom  | Date: 02/29/12 10:14:11 AM]
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Nokia improved their market share by selling 900,000 more phones one quarter than the next. Yeah, the market as a whole shrank, but their total sales still grew.
0 0 [Posted by: Laereom  | Date: 02/29/12 09:24:58 AM]
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2. 
"Mokia’s Microsoft smartphone growth.."

Mokia, Nice
0 0 [Posted by: soryuuha  | Date: 02/25/12 07:30:22 AM]
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3. 
Nokia captured top position as the world’s number one Microsoft smartphone vendor in just one quarter.


Would that be:
1: sales from Nokia to retailers?
or,
2: sales from retailers to the end users?


0 0 [Posted by: Auld Yin  | Date: 02/26/12 10:29:15 AM]
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