Bookmark and Share


As the market share of Nokia Corp. is shrinking, the chairman of one of the world's largest maker of mobile phones defends the strategy of Stephen Elop, chief executive of Nokia, to transit to Windows Phone platform, but claims that the company does have emergency plan in case Windows Phone 8 platform fails to become popular.

While speaking at Yle TV talk show last Thursday, Risto Siilasmaa, the recently appointed chairman of Nokia, said that company will continue making tough cuts of workforce and manufacturing capacities until its competitiveness is re-established. Mr. Siilasmaa once again supported Stephen Elop's decision to drop Nokia's own Symbian operating system in favour of Microsoft Corp.'s Windows Phone platform.

"Stephen Elop came in at a tough time. Elop’s management style has been good and transparent. [...] Symbian’s market share has come down close to zero,” said Mr. Siilasmaa.

But although Mr. Elop has been showing maximum confidence in Windows Phone platform, despite of the obvious failures of both WP 7 and WP 7.5, there is a contingency plan at Nokia in place if the Windows 8 Phone fails to become as successful as Microsoft and Nokia expect it to. Feature-wise, the WP 8 looks rather good compared to both Apple iOS and Google Android thanks to the fact that it is based on the Windows NT core with support for ARM system-on-chips and application processors.

Unfortunately, sales of Nokia mobile phones and smartphones have been dropping for over a year now and that process will unlikely stop before Nokia manages to release a broad lineup of smartphones powered by Windows Phone 8 operating system. Given the fact that Nokia still does not have big family of WP 7.5-based handsets - it only sells four Lumia models about 1.5 years after the company first announced Windows Phone transition plans - the situation does not look good for the Espoo, Finland-based company.

Tags: Nokia, Windows Phone, Lumia, Microsoft, Symbian, Android, iOS


Comments currently: 4
Discussion started: 07/03/12 09:03:20 AM
Latest comment: 07/06/12 07:22:16 AM
Expand all threads | Collapse all threads


I don't see any clear advantages of using the NT core as opposed to the FreeBSD kernel of iOS or the Linux kernel of Android (and MeeGo) as long as it runs on ARM processors. Having the NT core on x86 would have the advantage of ISA and API compatibility with the desktop and laptop ecosystem. Just look at how Windows RT (Windows on ARM) is shaping up to be a disaster: HP has defected, and no other major OEM is showing any interest in the platform. Windows is to put it shortly not that much of a boon for anyone without its large legacy codebase and developer community.
3 0 [Posted by: lol123  | Date: 07/03/12 09:03:20 AM]

Contingency Plan is to file bankruptcy before everything is torn apart.
0 0 [Posted by: pogsnet  | Date: 07/04/12 08:01:58 PM]

Admit, Nokia smartphones are crap and they look like $hit. No design, no aesthetics, nothing.
0 0 [Posted by: TAViX  | Date: 07/04/12 11:19:33 PM]
- collapse thread

I demo'd the new Lumia and found it to be a nice device; nicer than my company provided iPhone 4.
0 0 [Posted by: CosmoJoe  | Date: 07/06/12 07:22:16 AM]


Add your Comment

Related news

Latest News

Monday, April 14, 2014

8:23 am | Microsoft Vows to Release Xbox 360 Emulator for Xbox One. Microsoft Xbox One May Gain Compatibility with Xbox 360 Games

Tuesday, April 1, 2014

10:39 am | Microsoft Reveals Kinect for Windows v2 Hardware. Launch of New Kinect for Windows Approaches

Tuesday, March 25, 2014

1:57 pm | Facebook to Acquire Virtual Reality Pioneer, Oculus VR. Facebook Considers Virtual Reality as Next-Gen Social Platform

1:35 pm | Intel Acquires Maker of Wearable Computing Devices. Basis Science Becomes Fully-Owned Subsidiary of Intel

Monday, March 24, 2014

10:53 pm | Global UHD TV Shipments Total 1.6 Million Units in 2013 – Analysts. China Ahead of the Whole World with 4K TV Adoption

10:40 pm | Crytek to Adopt AMD Mantle Mantle API for CryEngine. Leading Game Developer Adopts AMD Mantle

9:08 pm | Microsoft Unleashes DirectX 12: One API for PCs, Mobile Gadgets and Xbox One. Microsoft Promises Increased Performance, New Features with DirectX 12

3:33 pm | PowerVR Wizard: Imagination Reveals World’s First Ray-Tracing GPU IP for Mobile Devices. Imagination Technologies Brings Ray-Tracing, Hybrid Rendering Modes to Smartphones and Tablets

2:00 pm | Nokia Now Expects to Close Deal with Microsoft in Q2. Sale of Nokia’s Division to Close Next Month