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As sales of media tablets sales are growing rapidly and promise to outsell notebooks in the coming years, BlackBerry chief executive officer Thorsten Heins thinks that eventually media tablets will fall a victim of notebooks and smartphones since the former offer larger screens, while the latter provide better portability.

“In five years I don’t think there will be a reason to have a tablet anymore. Maybe a big screen in your workspace, but not a tablet as such. Tablets themselves are not a good business model,” said Thorstein Heins in an interview with Bloomberg news-agency.

BlackBerry’s PlayBook media tablet released in 2011, which ran a QNX-based operating system, failed to gain any traction on the market since it was not ready (e.g., it did not have an email client). The manufacturer only sold 150 thousand of such devices and had to write down $485 million in unsold inventory. At present BlackBerry has no plans for a media tablet and claims that it would only offer such a device provided that it is unique.

Both tablets and smartphones are excellent consumption devices. Moreover, as tablets become more sophisticated, they can actually assist in every day’s activity in cases when notebooks seem too large.

Presently, BlackBerry is focused on development of its BB10 multi-tasking-oriented operating system for smartphones as well as expansion of its smartphone lineup. It is believed that the company is preparing an inexpensive and premium handsets.

Previously, BlackBerry was cautious about plans to design smartphones for mainstream market or even entry-level market, but as it appears, a mid-range BB10 handset is on track for release in the middle of BlackBerry’s fiscal 2014, which is around September – October, calendar 2013. Moreover, throughout this FY2014, which ends in March, 2013, the company wants to roll-out a top-to-bottom range of smartphones based on the BlackBerry 10 platform.

Currently BlackBerry has two BlackBerry 10-based handsets: Z10 with 4.2” multi-touch screen as well as Q10 with QWERTY keyboard and 3.1” display.

Tags: Blackberry, RIM, BlackBerry 10, BB10


Comments currently: 4
Discussion started: 05/01/13 11:55:11 PM
Latest comment: 05/02/13 02:04:38 AM
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It's true. 7"-11" phones will completely eliminate the tablet market by 2018.
3 0 [Posted by: ET3D  | Date: 05/01/13 11:55:11 PM]
- collapse thread

0 1 [Posted by: john_gre  | Date: 05/02/13 01:51:19 AM]

Phablets are the real future!
The 7" tablets whit the 3g/4g integrated modem.
Good in off to edit documents & gaming & Small & light in off to carry in the purse.
As for the OSis what can't be done whit Android it will be posable whit new Ubuntu unity (productivity tasks)!
The real future of OSis is the BSD bat a far one for naw!
The blackberry's tray whit QNX whose tu futuristic and a dumb one because it's proprietary one!
0 1 [Posted by: Zola  | Date: 05/02/13 01:27:27 AM]

There is no reason to have a BlackBerry TODAY. :p

Convertibles are going to be the result of merging laptops and tablets. Tablets will exist in 5 years. The only difference is that a keyboard will be ALWAYS and for EVERY model at least an option if not a standard.
You want the cheap version? Buy only the tablet and pair it with an ultra cheap USB/bluetooth keyboard.
You want something that looks good and fits 100% with the tablet? Pay much more and buy the official keyboard accessory for your tablet.

The only difference in 5 years with today is that the majority of tablets today, do not have an official keyboard like for example the keyboard that Microsoft sells with Surface. Also the majority of laptops do not have touch screens and the screen can not be separated from the keyboard.

I recently tested a Microsoft cordless keyboard/mouse with a totally old joke of a tablet (WM8505,256MB RAM, Android 1.6). It works great. And I mean GREAT. Maybe as good as an old Pentium I/II with linux. You can do EVERYTHING with the keyboard and/or the mouse on Android. You don't have to touch the screen in any case.
Now think a brand new fast multicore quality tablet from today with HDMI out and Android 4.X. Believe me. We are talking about a full functioning personal computer here, and not just a stupid tablet.
2 0 [Posted by: john_gre  | Date: 05/02/13 02:04:38 AM]


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