by Anton Shilov
10/05/2009 | 02:51 PM
The Wireless Power Consortium has announced today that Nokia, the world’s largest mobile phone manufacturer, has joined the organization. Nokia did not reveal when it plans to start using close-proximity Qi wireless charging method based on the principle of magnetic induction. However, the fact that the company is interested in such a technology seems to be significant by itself.
"As the world's largest mobile phone manufacturer and leader in mobile telecommunications, Nokia brings a new dimension to the Consortium. This significantly expands the potential market traction of the Qi wireless charging standard," said Menno Treffers, chairman of the Wireless Power Consortium.
Mr. Treffers said consumer research commissioned by the Consortium indicated that a universal standard in wireless power charging ranked within the top 20% of consumer lifestyle demands and that more than 80% of consumers surveyed saw wireless power as something they would use with virtually all of their electronic devices every time they charge them. The Consortium’s Qi universal standard pioneers the interoperability needed for easy, convenient wireless power charging everywhere.
“Wireless charging technology carries significant potential to enhance consumer experience of battery charging. Consumers expect ease of use and general compatibility of mobile devices. By joining the Wireless Power Consortium, Nokia continues to support the open standards approach that aims to meet these consumer expectations. Wireless Power Consortium is the first serious effort by the leading companies to harmonize the wireless charging technologies,” said Markku Verkama, director of research and development of at Nokia.