Google Nexus One Moves to Retail as Google Plans to Change Availability of Device

Google Changes Delivery Mechanism of Nexus One Cell Phone

by Anton Shilov
05/17/2010 | 12:11 PM

Google initiated sales of its own-brand Nexus One mobile phone in January in the U.S., but while the device became accepted among technology-savvy customers, it failed to become popular  among general users of smartphones. In order to make Nexus One more accepted on the market, Google intends to start selling it via retail channels, not via its Internet store.

 

“As with every innovation, some parts worked better than others. While the global adoption of the Android platform has exceeded our expectations, the web store has not. It is remained a niche channel for early adopters, but it’s clear that many customers like a hands-on experience before buying a phone, and they also want a wide range of service plans to chose from,” said Andy Rubin, vice president of engineering at Google.

Google has decided the following: