Apple Teams Up with IBM to Make iPhone and iPad Ultimate Tools for Businesses and Enterprises

IBM to Sell Business-Optimized iPhone and iPad Devices

by Anton Shilov
07/15/2014 | 07:11 AM

Apple and IBM have announced an exclusive partnership under which the two companies will bring IBM’s apps, big data and analytics capabilities to iPhone and iPad. The new IBM MobileFirst for iOS solutions will include more than 100 industry-specific enterprise solutions including native apps; IBM cloud services optimized for iOS, including device management, security, analytics and mobile integration; special services from IBM and Apple.


“iPhone and iPad are the best mobile devices in the world and have transformed the way people work with over 98 percent of the Fortune 500 and over 92 percent of the Global 500 using iOS devices in their business today,” said Tim Cook, Apple’s CEO. “For the first time ever we’re putting IBM’s renowned big data analytics at iOS users’ fingertips, which opens up a large market opportunity for Apple. This is a radical step for enterprise and something that only Apple and IBM can deliver.”

The new IBM MobileFirst for iOS platform will be compatible with Apple iOS 8 operating system. With the help from IBM, Apple wants to finally make its iPhone and iPad devices ultimate tools for businesses and enterprises, a bad news for Blackberry and Google Android.

The companies will collaborate to build IBM MobileFirst for iOS solutions, a new class of “made-for-business apps” targeting specific industry issues or opportunities in retail, healthcare, banking, travel and transportation, telecommunications and insurance, among others, that will become available starting this fall and into 2015.

The IBM MobileFirst Platform for iOS will deliver the services required for an end-to-end enterprise capability, from analytics, workflow and cloud storage, to fleet-scale device management, security and integration. Enhanced mobile management includes a private app catalog, data and transaction security services, and productivity suite for all IBM MobileFirst for iOS solutions. In addition to on-premise software solutions, all these services will be available on Bluemix – IBM’s development platform on the IBM Cloud Marketplace.

Apple will also start to offer AppleCare for Enterprise, which will provide IT departments and end users with 24/7 assistance from Apple’s customer support group, with on-site service delivered by IBM.

As part of the exclusive IBM MobileFirst for iOS agreement, IBM will also sell iPhones and iPads with the industry-specific solutions to business clients worldwide.

“Mobility—combined with the phenomena of data and cloud – is transforming business and our industry in historic ways, allowing people to re-imagine work, industries and professions,” said Ginni Rometty, IBM chairman, president and CEO. “This alliance with Apple will build on our momentum in bringing these innovations to our clients globally, and leverages IBM’s leadership in analytics, cloud, software and services. We are delighted to be teaming with Apple, whose innovations have transformed our lives in ways we take for granted, but can’t imagine living without. Our alliance will bring the same kind of transformation to the way people work, industries operate and companies perform.”