News
 

Bookmark and Share

(5) 
Apple, a leading producer of portable digital media players, is reportedly in talks with music labels regarding a new business model under which buyers of certain iPod and iPhone devices will get music free-of-charge throughout the whole lifetime of their device. If Apple succeeds, third-party makers of media players as well as music stores will find it tremendously hard to compete against iPod and iTunes.

Financial Times reports that Apple wants to sell its iPod media players and iPhone multimedia cellphones with unlimited access to iTunes music library at a higher price-point. Customers who acquire those devices and pay a premium to Apple will be able to download music from iTunes legally throughout the lifetime of the device without any limits. Another option for unlimited media access is subscription model - end-users have to pay for their downloads a fixed sum each month. The question is how much extra Apple and record companies will charge such music lovers. 

The news-paper quotes executives familiar with negotiations as saying that they were they hinged on a dispute over the price the computer maker would be willing to pay for access to the labels' libraries.  Last year Apple said that in average only about 22 tracks are purchased for each iPod ever sold, which is not a lot. Apple reportedly offered record labels $20 per device for unlimited subscription to music library, which is also not a lot, but which does reflect the average revenue music industry gets from each iPod owner. However, it is reported that one executive said that a research had shown that consumers would pay a premium of up to $100 for unlimited access to music for the lifetime of the device, or a monthly fee of $7-$8 for a subscription model.

Nokia, the world's largest maker of cellphones, is also working with record labels to provide lifetime subscription to music libraries with its mobile phones.

While subscription model is hardly new to the music industry, bundling music access with the device is a rather innovative approach that is not only comfortable for end-users, but is also dangerous for pirates and third-party online music stores, as customers with unlimited legal access to media files hardly need to download music from other sources. Moreover, the approach could redefine not only music, but also movie industry, as loads of customers are looking forward movie downloads these days.

Apple did not comment on the news-story.

Discussion

Comments currently: 5
Discussion started: 03/20/08 01:24:14 PM
Latest comment: 03/22/08 08:28:19 PM

[1-1]

1. 
I do not care. I have my main library in LOSSLESS. Anything else does not cut it. I would never purchase or rent any songs that are not lossless. With my main library being lossless, I can re encode it to whatever quality I want...
0 0 [Posted by:  | Date: 03/21/08 10:17:09 AM]
Reply

[1-1]

Add your Comment




Related news

Latest News

Monday, April 14, 2014

8:23 am | Microsoft Vows to Release Xbox 360 Emulator for Xbox One. Microsoft Xbox One May Gain Compatibility with Xbox 360 Games

Tuesday, April 1, 2014

10:39 am | Microsoft Reveals Kinect for Windows v2 Hardware. Launch of New Kinect for Windows Approaches

Tuesday, March 25, 2014

1:57 pm | Facebook to Acquire Virtual Reality Pioneer, Oculus VR. Facebook Considers Virtual Reality as Next-Gen Social Platform

1:35 pm | Intel Acquires Maker of Wearable Computing Devices. Basis Science Becomes Fully-Owned Subsidiary of Intel

Monday, March 24, 2014

10:53 pm | Global UHD TV Shipments Total 1.6 Million Units in 2013 – Analysts. China Ahead of the Whole World with 4K TV Adoption

10:40 pm | Crytek to Adopt AMD Mantle Mantle API for CryEngine. Leading Game Developer Adopts AMD Mantle

9:08 pm | Microsoft Unleashes DirectX 12: One API for PCs, Mobile Gadgets and Xbox One. Microsoft Promises Increased Performance, New Features with DirectX 12

3:33 pm | PowerVR Wizard: Imagination Reveals World’s First Ray-Tracing GPU IP for Mobile Devices. Imagination Technologies Brings Ray-Tracing, Hybrid Rendering Modes to Smartphones and Tablets

2:00 pm | Nokia Now Expects to Close Deal with Microsoft in Q2. Sale of Nokia’s Division to Close Next Month