Bookmark and Share


Despite of extremely tough situation of the global economy, Sony Pictures Home Entertainment on Tuesday opened up the first Blu-ray disc (BD) movie replication factory. The manufacturing facility will allow the company to sell Blu-ray content made in China inside the country, reducing manufacturing and fare costs and improving its own profitability.

The factory, which will be run in partnership with Shanghai Media Group, is a 130 thousand square foot facility located in the Shanghai area that will employ 200 workers and will be able to produce up to 500 thousand Blu-ray discs per month, reports The Hollywood Reporter web-site. 

Currently Sony Pictures Home Entertainment offers 32 Blu-ray titles on the Chinese market and will expand that number to 100 by the end of the year, which will help Sony to push its high-definition video format onto the market flooded with pirated DVDs and Internet downloads.

It is noteworthy that Sony begins to produce Blu-ray movies in China ahead of the launch of competing CBHD high-definition media formats that is substantially based on Toshiba’s HD DVD technology.

The Shanghai facility is Sony's fourth Blu-ray production line in the world. The others are in Terre Haute, Indiana; Shizuoka, Japan and Salzburg, Austria. A fifth BD line is due to be added to the company's Pitman, New Jersey, facility by mid-2009, according to THR.

Tags: Blu-ray, HD DVD, CBHD, Sony


Comments currently: 2
Discussion started: 01/20/09 10:09:02 PM
Latest comment: 01/22/09 10:33:09 PM


maybe the ridiculous bluray disc prices will finally come down. probably the biggest factor killing bluray adoption
0 0 [Posted by: wetnap  | Date: 01/20/09 10:09:02 PM]

Agreed.......35~40 bucks AU is just wrong
0 0 [Posted by: alpha0ne  | Date: 01/22/09 10:33:09 PM]


Add your Comment

Related news

Latest News

Thursday, August 21, 2014

10:59 pm | Khronos Group to Follow DirectX 12 with Cross-Platform Low-Level API. Khronos Unveils Next-Generation OpenGL Initiative

10:33 pm | Avexir Readies 3.40GHz DDR4 Memory Modules. DDR4 Could Hit 3.40GHz This Year

12:10 pm | AMD to Lower Prices of A-Series APUs for Back-to-School Season. New Prices of AMD A-Series APUs Revealed

Wednesday, August 20, 2014

10:53 am | AMD to Cut Prices on FX-9000, Other FX Processors: New Prices Revealed. AMD to Make FX Chips More Affordable, Discontinue Low-End Models

10:32 am | LG to Introduce World’s First Curved 21:9 Ultra-Wide Display. LG Brings Curved Displays to Gamers, Professionals

9:59 am | AMD Readies FX-8370, FX-8370E Microprocessors. AMD Preps Two New “Mainstream” FX Chips