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The general manager of Nintendo’s entertainment analysis and development department said in an interview that the company had no concrete plans for the next-generation video game console. However, what is, apparently, more important for Nintendo is to make its gaming devices more affordable, quite a surprising claim.

“While we don't have any concrete plans for what we'll be doing with hardware in the future, what I can say is that, my guess is that because we found [motion sensing] interface to be so interesting, I think it would be likely that we would try to make that same functionality perhaps more compact and perhaps even more cost-efficient,” said Shigeru Miyamoto in an interview with PopularMechanics web-site.

Obviously, one could imagine that Nintendo plans to create another Wii, with quite outdated graphics and lack of support of modern video features like Blu-ray or high-definition video downloads, in order to appeal to very massive amount of consumer. However, it should be kept in mind that those customers, who buy game consoles for the cost of a couple of titles will hardly acquire many additional games later on. Therefore, for console makers it makes hardly any sense to produce extremely cheap machines.

At present Nintendo Wii is the leading console in terms of sales in the current generation not because of the price, but because of innovative motion-sensing game controller as well as availability of video-games. It is crucial for Nintendo to maintain the lead, which means that the firm will hardly decide to create an ultra-cheap system, but will try to improve experience of end-users, who bought the Wii, in its next-generation product.

Tags: Nintendo, Wii

Discussion

Comments currently: 1
Discussion started: 10/27/09 10:18:26 AM
Latest comment: 10/27/09 10:18:26 AM

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WE HAVE NO PLANS FOR THE FUTURE

Your stocks should just dive after that announcement. What can be worse than having no plans for the future?
M.
0 0 [Posted by: mschira  | Date: 10/27/09 10:18:26 AM]
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