Bookmark and Share


Even though in the game console world even the formal introductions of next-generation game machines uplift sales of current-gen systems and titles, Sony Corp.’s president Kazuo Hirai does not seem to plan releasing the next-generation game console first at any cost. As a result, Microsoft Corp. may again unleash the future of gaming ahead of its bitter rival.

“Why go first, when your competitors can look at your specifications and come up with something better,” said Kaz Hirai in an interview with The Times.

Considering that it takes years to develop a video game console and align its technology specifications with game developers, it is impossible to tweak certain specs months, or even a year ahead of launch in order to get something considerably better. Therefore, revealing pure technology details us hardly something that Mr. Hirai might be afraid of.

Microsoft Xbox 360 was a year ahead of Sony PlayStation 3, which not only slowed down sales of the latter, but also led to refocus of game developers onto the Xbox 360. Sony will clearly not allow a similar thing to happen again and therefore will ensure timely launch of the PlayStation 4 “Orbis” system.

Launching two high-profile game consoles at the same time is not an option for the two companies, Microsoft and Sony, since neither of them will be able to get all the attention of the media and therefore gamers. Meanwhile, unveiling its own platform a couple of weeks after the rival has its benefits as it allows not only to promote the main advantages of own device, but to address certain potential disadvantages of the competing product.


Tags: Sony, Playstation, Xbox, Xbox Next, Microsoft, Loop, Durango, Odin, Omni, Orbis


Comments currently: 3
Discussion started: 01/23/13 05:59:07 AM
Latest comment: 01/23/13 06:46:49 PM
Expand all threads | Collapse all threads


show the post
0 3 [Posted by: Trungusek  | Date: 01/23/13 05:59:07 AM]
- collapse thread

Sony launched 1 year late waiting for enough Bluray and the Cell chips to be ready, that was bad and they sold the PS3 at a loss. they lost 1 billion due to that. but won the Bluray VS HDDVD war! to secure future royalty writes to the optical media standard.

MS lunched too early and the console was Rushed. they still took a hit on each sale but that was very low
The big problem was that MS Lost 1 Billion dollars replacing broken Xbox360's from overheating issues. Some users replaced up to 3 machines due to this.
The positive was that the xbox360 was king for a year and developers that were sony only rushed to Microsoft to capitalize. it didnt hurt that the xbox was also easier to program for.
1 0 [Posted by: vid_ghost  | Date: 01/23/13 06:46:49 PM]

"Unveil", not "Launch". There's a big difference.

1 0 [Posted by: wicko  | Date: 01/23/13 10:56:37 AM]


Add your Comment

Related news

Latest News

Monday, July 28, 2014

6:02 pm | Microsoft’s Mobile Strategy Seem to Fail: Sales of Lumia and Surface Remain Low. Microsoft Still Cannot Make Windows a Popular Mobile Platform

12:11 pm | Intel Core i7-5960X “Haswell-E” De-Lidded: Twelve Cores and Alloy-Based Thermal Interface. Intel Core i7-5960X Uses “Haswell-EP” Die, Promises Good Overclocking Potential

Tuesday, July 22, 2014

10:40 pm | ARM Preps Second-Generation “Artemis” and “Maya” 64-Bit ARMv8-A Offerings. ARM Readies 64-Bit Cores for Non-Traditional Applications

7:38 pm | AMD Vows to Introduce 20nm Products Next Year. AMD’s 20nm APUs, GPUs and Embedded Chips to Arrive in 2015

4:08 am | Microsoft to Unify All Windows Operating Systems for Client PCs. One Windows OS will Power PCs, Tablets and Smartphones