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Panasonic Corp., one of the industry’s biggest proponents of plasma TVs, intends to stop making plasma panels by the end of this fiscal year and there will be no new 2014 plasma TV models. The move has been rumoured for several years now, but recent technology breakthroughs as well as economic situation forced the company to pull the plug next year.

Nowadays plasma TVs offer no advantages when compared to modern LCD or OLED TV-sets; but at the same time plasma TVs remain very expensive, which makes them generally uncompetitive. Keeping in mind strong yen and advances in LCD, IGZO, OLED and other technologies, plasma TVs from Panasonic are further losing ground. Finally, as Panasonic has adopted a green technology strategy, plasma TVs that consume considerably more energy than LCD TVs no longer fit into the company’s vision for the future.

Keeping all the aspects in mind, Panasonic decided to pull out of the plasma television panel business by the end of the financial year in March 2014, sources familiar with the situation told Reuters news-agency. At present it is unclear whether Panasonic plans to introduce ultra-large LCD TVs to replace 100” and 150” plasma TVs.

Previously Panasonic has announced plans to withdraw from unprofitable businesses. TV unit has been bleeding money at the company for several years in a row now. TV business posted an operating loss of approximately $913 million in the last financial year.

Panasonic did not comment on the news-story.

Tags: Panasonic, Plasma TV, HDTV, UHDTV, UHD, TV

Discussion

Comments currently: 6
Discussion started: 10/11/13 04:09:31 PM
Latest comment: 10/15/13 04:47:21 AM
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1. 
Bad news, I love my older (ED) Panny plasma--hoping to upgrade before the production stops on the 1080P units : - (
0 0 [Posted by: Robert W Jones  | Date: 10/11/13 04:09:31 PM]
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2. 
"Nowadays plasma TVs offer no advantages when compared to modern LCD or OLED TV-sets"

Totally NOT true. LCDs all employ some kind of motion smoothing technology to reduce blur (usually enhanced refresh rates), but the phosphor gray-to-gray or black-to-white-to-black times still suck in comparison to plasma displays.

The effect that it has is that 24 fps content (movies) end up smoothed out and interpolated to a higher frame rate--making them look just like TV shows. Most people may not realize this going to movies, but if you look closely, the 24 fps is pronounced when panning. It's part of what makes a movie feel like a movie--an escape from the real world. Displayed on an LCD/LED panel, that effect is gone. For whatever reason, this issue is rarely discussed in reviews.

OLEDs don't have the same problem, but they are still outrageously expensive when compared to plasmas.

Ending plasma production in 2014 seems a bit premature to me.
0 0 [Posted by: bluvg  | Date: 10/11/13 08:18:54 PM]
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That fake 120hz or even 240hz interpolation on the LCDs can easily be disabled from a single touch of a button on the remote. I keep mine enabled only when watching live transmissions such as football or F1.

Btw, plasmas are nice and useful during the winter where the can warm up the place with no additional expenses
0 0 [Posted by: TAViX  | Date: 10/11/13 09:54:48 PM]
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True, but then you're back to the other disadvantages of LCDs/LEDs. On the other hand, LCDs/LEDs are brighter and crisper. But plasmas still shine brightly for traditional movies. Now, if movies start going to a faster fps as well....
0 0 [Posted by: bluvg  | Date: 10/12/13 01:58:10 AM]
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3. 
Shame the 2013 styling is horrible otherwise would buy one

Have a 2012 model it's beautiful. Was at the shops the other day to replace our second TV with a 2013 Panasonic plasma but do not like the bezel/frame at all. Especially the shiney chrome edge line.

UPDATE: Just bought the LCD model equivalent. Styling very similar to 2012 Plasma.
0 0 [Posted by: JBG  | Date: 10/14/13 12:39:24 PM]
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4. 
A good article Anton. Thank you for the weblink and use of reputable source (Reuters).

*thumbs up*
0 0 [Posted by: JBG  | Date: 10/15/13 04:47:21 AM]
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