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Qualcomm said this week that its highly-anticipated Toq smartwatch will debut on Cyber Monday, on December 2, 2013. Toq is compatible with Google Android smartphones and features proprietary Qualcomm Mirasol display technology, providing an always-on experience with multiple days of battery life and visibility even in bright sunlight. Unfortunately, its price will be too high for the mainstream market.

“The Toq smartwatch showcases key Qualcomm innovations, such as Mirasol always on low power display, AllJoyn interactions and WiPower LE wireless charging, that will define the emerging wearable category. Like a traditional watch, Toq displays information at a glance with no on/off switch. And paired with a smartphone to receive notifications and content, it allows the watch to seamlessly merge our physical and digital lives. Leveraging these and other industry-leading technologies, we and our partners will enable new product opportunities and consumer experiences,” said Paul Jacobs, chairman and chief executive officer of Qualcomm.

Qualcomm Toq features color capacitive Mirasol touchscreen display (1.55”, 288*192 resolution) – which is always on, similar to a traditional watch – with days of battery life before the device needs to be recharged. In fact, Toq’s power profile is so low (thanks to the fact that it is based on ARM Cortex M3 processor) that it does not require an on/off button. Recharging Toq is hassle-free, as it also is the world’s first smartwatch to incorporate the Qualcomm WiPower LE technology, enabling a true “drop and go” charging experience.

With Toq, consumers will be able to manage smartphone calls, text messages, meeting reminders and various notifications from their wrist. Developers also will be able to tap into Qualcomm AllJoyn framework to send program notifications to the smartwatch through the Qualcomm Toq app, which supports the AllJoyn notification services framework. Qualcomm will continue adding functionality to Toq through software upgrades, including integration with Qualcomm 2net platform and the recently announced 2net Mobile software. Toq provides participants of the 2net ecosystem the opportunity to deliver new, compelling ways for consumer to manage their health.

Toq also will be made available in a “premium audio edition” that features the first truly wireless stereo headphones: no wires between the headsets for listening and no wires for recharging. Another key feature of the headset is that it sits outside the ear canal for all day comfort and wearability. The Toq premium audio edition features high quality stereo sound with a dedicated tweeter and woofer for superior wide band audio. Calls can be placed with the smartphone using either of the headsets.

Qualcomm Toq seems to be an interesting device that promises to be quite useful. Moreover, thanks to broad compatibility with smartphones and tablets (any device that runs Google Android 4.0.3 or better), the Toq could potentially be used by a broad audience. Unfortunately, Toq starts at $349.99, which is too lot for an unknown device.

The smartwatch will be available through toq.qualcomm.com.

Tags: Qualcomm, Toq, Android, Google, SmartWatch

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