Fujitsu Transfers iPad Trademark to Apple

Apple Receives Rights to Use iPad Name

by Anton Shilov
03/29/2010 | 10:27 AM

Fujitsu, a leading maker of electronics, has decided to allow Apple to use the iPad trademark. The terms of the deal were not announced, however, it is highly likely that Apple has compensated Fujitsu in some way.

 

Fujitsu has been selling its iPad handheld computers for retail outlets for many years now around the world. Fujitsu iPad is based on Intel/Marvell Xscale processor, has a 3.5” touch-screen and runs Microsoft Windows Mobile. The device is not aimed at consumers, unlike Apple iPad tablet, but the latter may suit managers at retail stores, thus, will directly compete against Fujitsu’s handheld computers.

In spite of such fears, Fujitsu has reportedly decided to allow Apple to use the iPad brand for its tablet PC announced earlier this year. Nevertheless, the skies may not be exactly blue for Apple iPad – Siemens and STMicroelectronics also own such trademark and will naturally fight for the their rights to use them.

Back in 2007 Apple had to negotiate with Cisco Systems over iPhone trademark since the network giant used it for its own Internet telephony-based products. The companies came to an agreement eventually, however, they did not disclose any terms.

iPad will be available for a suggested retail price of $499 for the 16GB model, $599 for the 32GB model, $699 for the 64GB model. The Wi-Fi + 3G models of iPad will be available in later in the U.S. and selected countries for a suggested retail price of $629 for the 16GB model, $729 for the 32GB model and $829 for the 64GB model. International pricing and worldwide availability will be announced at a later date. iBookstore will be available in the U.S. only at launch.