Intel and LG to Jointly Promote Wireless Display Tech

Intel's WiDi Technology to Be Adopted by LG Electronics

by Anton Shilov
12/20/2011 | 08:06 PM

Although Intel Corp.'s Wireless Display technology has made a lot of hype in the media, up to now no consumer electronics company supported it with actual display or TV products, which required end-users to get bulky and complex proprietary WiDi adapters. In the future the situation will get somewhat better as WiDi will be supported by future televisions from LG Electronics.

 

LG and Intel last week entered into a strategic alliance to adopt and jointly promote Intel Wireless Display (WiDi) technology. Intel WiDi will be embedded into next year’s LG Cinema 3D Smart TVs, making them the first in the TV industry to feature Intel WiDi technology. Intel WiDi not only enables sharing of stored content, it also transfers onto Cinema 3D Smart TVs, projectors and monitors a spectrum of online contents – such as YouTube videos and streaming TV shows from broadcast websites – that are accessible through notebooks and other mobile devices.

“Through this strategic alliance, Cinema 3D Smart TV users will be able to access a wider variety of content in a more convenient manner. Intel WiDi will be one of several features that will enhance the user convenience of our CINEMA 3D Smart TVs, further differentiating our products from the competition,” said Seog-ho Ro, senior vice president of LG home entertainment company’s TV business unit.

It is highly likely that LG's next-generation TV-sets will support WiDi 2.0 technology with Intel Insider program. Among other advantages, Intel WiDi 2.0 improvements include support for full-HD resolution as well as protected content either streaming from the Internet or played locally from a Blu-ray or DVD reader.

"Intel is planning to expand Intel WiDi technology to various devices to provide consumers the seamless, smarter usage experience. Through this collaboration with LG Electronics, LG Cinema 3D Smart TV users could also benefit from Intel WiDi without the need to purchase an external adapter," said Hee-Sung Lee, country manager of Intel Korea.