Razer’s Nabu Smart-Band Gets Endorsement from Ten Thousand of Software Developers

10K Software Designers Sign Up to Receive Razer Nabu Smart-Band

by Anton Shilov
02/03/2014 | 11:55 PM

At the Consumer Electronics Trade Show last month Razer, a leading producer of computer peripherals aimed at gamers, introduced its all-new Nabu smart-band gadget that is supposed to be a companion for smartphone. The Nabu delivers notifications from a smartphone right to one’s wrist and tracks selected personal information. While the announcement was not too “loud”, over 10 thousand developers have already signed in to design apps for Nabu.

 

The Razer Nabu band has two OLED notification screens, a public icon screen and a private message screen. The public icon screen – located on the top of the wrist – notifies users of incoming calls, texts, emails and app updates via notification icons. The private message screen – located on the inside of the wrist – provides detailed information of texts, emails, bio data and other updates that can only be viewed by the user.

The Nabu has advanced sensors for data tracking, including location information, bio data feedback (steps walked, distance traveled, stairs climbed, etc.), sleep data, band-to-band communication and much more, collected on an opt-in basis for users to better understand and adjust their daily activity. In addition, Nabu allows to discover owners of similar bands around.

The collected data as well as pre-configured capabilities and gestures on the Razer Nabu will be available on an open development platform to allow first- and third-party developers to update existing apps or build new ones to create new types of personal and social experiences for Razer Nabu wearers and third-party app users.

So far, over 10 000 software designers have signed in to receive the Razer Nabu software development kits.The SDK will be shipping in the next few weeks to approved applicants. Commercial availability of the Nabu is projected for Q1 – Q2 timeframe. The SDK costs $49, the actual product’s price is unknown.

“The overwhelming demand we’ve received from the development community to work on applications for the Nabu more than validates our decision to make wearables a long-term focus for our business,” said Min-Liang Tan, Razer co-founder, CEO and creative director. “This utpouring of support is even more gratifying, considering it comes on the heels of launching a project we’ve been researching for the past three-and-a-half years. With all the applications pouring in, we can’t wait to see just how developers will take advantage of the open platform of the Nabu to enrich user experiences.”