A significant part of PC users would consider buying an Apple computer as their second computer provided that it is stylish and affordable, says a recent poll by X-bit labs web-site oriented towards PC enthusiasts. The results outline growing popularity of products by Apple Computer.
Recently released results of an X-bit poll demonstrate about 40% of surveyed feeling positive about considering to buy an affordable and stylish Apple Mac computer in order to learn how to use Mac OS X and use it in addition to PC, however, another 60% still felt like they would rather own another PC than a Mac. While the majority is still looking into the PC universe, 40% of PC users is a significant market to address by Apple Computer, who commands only about 1% of global market of computers.
X-bit labs believes that rather warm attitude of PC users towards Mac PCs is conditioned by transformed attitude towards technology in general: users no longer seek for highest possible performance, but look for comfort work and new impressions. Furthermore, a lot of consumers, even among enthusiasts, currently consider their PCs as “enough” and “not enough” for their everyday tasks without going into technology depths.
X-bit labs readers are well-educated and typically make balanced purchase decisions based on in-depth investigations and observations. The X-bit labs poll surveyed over 1.5 thousand of respondents among technology enthusiasts in mid-January, 2005.