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Apple has announced financial results for its fiscal 2013 third quarter ended June 29, 2013. Apple’s revenue was only slightly higher than during the same period last year, whereas the revenue dropped. During the quarter the company suffered drop in demand for media tablets, players and personal computers, but managed to sell more iPhone smartphones than expected.

Apple posted quarterly revenue of $35.3 billion and quarterly net profit of $6.9 billion, or $7.47 per diluted share. These results compare to revenue of $35 billion and net profit of $8.8 billion, or $9.32 per diluted share, in the year-ago quarter. Gross margin was 36.9 percent compared to 42.8 percent in the year-ago quarter. International sales accounted for 57 percent of the quarter’s revenue.

“We are especially proud of our record June quarter iPhone sales of over 31 million and the strong growth in revenue from iTunes, software and services. We are really excited about the upcoming releases of iOS 7 and OS X Mavericks, and we are laser-focused and working hard on some amazing new products that we will introduce in the fall and across 2014,” said Tim Cook, Apple’s chief executive officer.


Apple sold 31.2 million iPhones, a record for the June quarter, compared to 26 million in the year-ago quarter, an increase of 20%.

The iPhone sales were ahead of the company’s expectations. The smartphones sold particularly well in countries like the U.S., UK, Japan, Brazil, Russia, India, Thailand and Singapore. According to Apple, iPhone 5 remains the most popular iPhone to date, which is rather logical, given great expansion of user based and geographical availability.


Apple also sold 14.6 million iPads during the quarter, compared to 17 million in the year-ago quarter.

Since Apple has not launched a new iPad since last November, the company did could not sell as many new media tablets as it did last year, in the first months of iPad 3 availability. Quite naturally, a number of rivals for the iPad emerged.


The company sold 3.8 million Macs, compared to 4 million in the year-ago quarter, a 7% decline, but higher than Apple initially expected.

The company blames slow overall PC market for declining sales of Macintosh personal computers.


Apple sold 4.56 million iPods compared to 6.8 million in the year ago quarter, which is barely unexpected since personal digital media players are products that will hardly ever regain their past popularity.

iPod Touch continued to account for a significant share of all iPods sold during the June quarter.

For the fourth quarter of fiscal 2013 Apple expects revenue between $34 billion and $37 billion, gross margin between 36% and 37%, operating expenses between $3.9 billion and $3.95 billion and other income/(expense) of $200 million.

Tags: Apple, iPhone, iPad, iPod, Mac, Macintosh, iOS, Mac OS, Business


Comments currently: 2
Discussion started: 07/24/13 03:00:16 PM
Latest comment: 07/26/13 08:57:43 PM
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The phones that are almost identical to the ones in 2010 are still doing well
0 0 [Posted by: TAViX  | Date: 07/24/13 03:00:16 PM]
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Apple should make better Macbook Pros! Bigger, with more ram, discrete GPUs, and optical drives. The gulf between their top of the line and what's available for Windows users has gotten WAY too big. The current "best" 15 inch is a joke, fine for students but that's it, and 3 quarters of declining MBP sales reflect customers growing disappointment.
0 0 [Posted by: beck2448  | Date: 07/26/13 08:57:43 PM]


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