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Microsoft Corp. has announced that it had sold over 200 million of Windows 8 licenses in the first 15 months of the operating system’s general availability. While the number is clearly high, it does not mean that Windows is actually widely used, moreover, adoption rate of Windows 8 continues to trail adoption rate of Windows 7.

“We have surpassed 200 million licenses now on Windows 8, which is pretty stunning,” said Tami Reller, executive vice president of marketing at Goldman Sachs Technology & Internet Conference.

Microsoft released Windows 8 and Windows RT operating systems for general public on October 26, 2012. So far, the company has sold over 200 million Windows 8 licenses, which  includes Windows licenses that come with new PCs and tablets as well as upgrades to Windows 8 (from previous-generation OSes), but does not include volume licenses for large enterprises. Originally Microsoft considered Windows RT as a version of Windows 8, but it is unknown whether it considers this way now.

200 million licenses sold in the first 15 months of availability is below 240 million Windows 7 licenses sold in the first 12 months.

NetApplications, a leading provider of Web analytics tools, revealed that only 10.58% PCs used for Internet surfing in January were based on Windows 8 and Windows 8.1 operating systems. About 47.49% and 29.23% of PCs featured Windows 7 and Windows XP, respectively. NetApplications’ data is based on analysis of 160 million visits to certain web-sites.

It can be estimated that Microsoft sold around 140 million Windows 8 licenses in calendar 2013 (60 million licenses were sold between late October, 2012, and early Januar, 2013). Meanwhile, Gartner reports that approximately 316 million PCs were shipped last year. Apple officially supplied 17.1 million Macs, sales of Linux- as well as various proprietary OS-based systems hardly exceeded three million units per year. Therefore, it looks like even last year tens of millions of Windows 7-based PCs were deployed.

Tags: Microsoft, Windows 8, Windows, Windows RT, Windows 7


Comments currently: 4
Discussion started: 02/20/14 07:26:11 PM
Latest comment: 09/08/16 04:41:28 PM


Licences sold does not equate to the number of unit using the O/S.
We for example have a number of trial units with dual boot to Win 7 & or Win 8. Every one uses their machines in Win 7 mode. It is less hassle for them to do so. In addition there are 2 units with the new Office on which non-one ever uses. The cloud is lost on all our staff as all back up and storage is done in house. This is an accounting requirement by law to have copies of records kept by oneself not by a third party.
2 0 [Posted by: tedstoy  | Date: 02/20/14 07:26:11 PM]

"Licences sold does not equate to the number of unit using the O/S".

My brother-n-law just bought a new ASUS laptop with Win8.1 and is going to reformat the disk drive and load Win7 on it.
So those numbers for Win8 are smaller than what's being boasted about if they took into account the customers who did what my brother-n-law did.
0 0 [Posted by: USAFANG67  | Date: 02/21/14 12:08:31 PM]

"Licences sold does not equate to the number of unit using the O/S".
Precisely! But the reverse is that for every brother in-law who reverts to 7 there's a few geeks who install a pirated copy of 8 or 8.1 and use it happily. So "those numbers" could be actually higher. Penny for the thought!
0 0 [Posted by: engineer254  | Date: 03/02/14 02:12:12 PM]


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