While the majority of largest memory manufacturers are considering the prospects of DDR SDRAM, another significant player in the memory market, Toshiba Company, decided to benefit from selling rare and expensive RDRAM.
As is known, the today’s only large RDRAM manufacturer can’t cope with all Intel’s orders in time that’s why the shortages of this memory type can be observed. As a result, RDRAM costs really a lot and Samsung "skims the milk" by getting huge revenues selling it.
Toshiba seems to have got so much impressed by Samsung’s example that they decided to greatly increase the production of RDRAM. Here is quote from e-inSITE:

The number of RDRAM chips coming off Toshiba’s lines should peak at 8 million per month in September when demand for RDRAM is expected to hit its ceiling, Jamie Stitt, DRAM business development director at Toshiba America Electronic Components Inc., said.

In Q3 2001, when Intel will introduce its Brookdale chipset for Pentium 4 processor, which should support PC133 SDRAM (and maybe even DDR SDRAM), RDRAM popularity will be getting down little by little. The less popular RDRAM will turn, the fewer RDRAM chips will Toshiba throw into the market. No doubt, this is a really clever solution :-)
Moreover, according to Toshiba reps, it has already become typical of Intel to postpone the launching of their new products that’s why they do not exclude the possibility to see Brookdale not in Q3 2001 but even later. And in the meanwhile Toshiba will keep profiting from RDRAM sales. Great idea! At least they need to make up for the license, which they had to buy from Rambus some time ago. Otherwise, the company may suddenly go bankrupt and then - no money. The only upsetting thing about it is that Toshiba will be returning its money at the expense of the innocent customers...